Cards are box containers that hold pieces of information. Recently this simple UI component became an essential part of the web and mobile design - every secon…
10 Heuristics for User Interface Design were coined by Jakob Nielsen back in 1994. Although the heuristics were introduced more than two decades ago, heuristic…
User research is an integral part of design process. When a team conducts user research, it focuses on understanding user behaviors, needs, and motivations and…
Every user interaction with a product can be described as a story. Every story has a beginning, a middle, and an end. But almost in every story, it's possible …
While many factors affect conversion rate, design of the checkout page has a tremendous impact on the number of purchases because this page allows users to rev…
By addressing these fears you will create a better product for your users.
In this article, I want to review the most common questions that visual designers have about button design.
This article is a memo that will remind you about the things you need to design before sending your app to AppStore/GooglePlay.
Toggle switches are common UI control in digital interfaces. They allow users to choose between two mutually exclusive options, and the one option should alwa…
The peak-end rule states that we remember experiences in our lives as a series of individual snapshots rather than a complete chain of events. These snapshots …
In the 1920s Bluma Zeigarnik, a Soviet psychologist and psychiatrist, conducted a study on memory, in which she compared memory in relation to incomplete and c…
Gestalt is a German word meaning 'shape' or 'form.' Gestalt psychology was founded by German psychologists Max Wertheimer, Wolfgang Kohler, and Kurt Koffka and…